ESADE Executive Education are pleased to invite members of PWN Global to this event:
Customer Digital Engagement
with Pau Virgili
The digital revolution has completely changed the role of customers. They have shifted from being passive observers to being the main actors in building brands.
Consumers can access full information, they can choose the content of brand conversations and can drive this conversation at scale.
At the event, we will explore how to engage with consumers and leverage consumer power to create our marketing strategies together with them.
Followed by networking
Register at: www.esade.edu/mailing/Exed/2019/International_Tour_Brussels_Jan19.html
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